We all know how important getting customer reviews is to anyone selling anything. We tend to think of reviews for retail products, but they are just as critical to your business and the services or products you provide. From almost three decades of running our own business, we know that word-of-mouth is huge.
These days, many reviews end up on Google, Facebook and Yelp and that’s cool. But it can be much harder to get people to leave them on your site, where people may be considering a purchase and those stellar reviews from other customers just may push them over to the purchase side. Often you end up having to ask customers for reviews and it’s never an easy process. But the ability to pull in those reviews on other platforms on your WordPress site is invaluable.
Learn How to Display Your Business Reviews with WP Business Reviews
The WP Business Review Plugin for WordPress makes this so easy.
Setting Up Your Review Platforms
You can pull in reviews via Google, Facebook, Yelp and Yellow Pages. And you can of choose which ones you want to activate.
Connecting to the Platforms
You will need to connect via the API and follow the instructions. Same with Yelp and Yellow Pages. You will connect Facebook with your Facebook page.
Each on has its own steps and may have certain limitations. The plugin’s site has good documentation to help guide you on any of those four.
You get a couple of options if you decide to uninstall the plugin, permanently or temporarily.
Just like WordPress allows you to create tags, it’s the same with reviews. This will help you organize your reviews for display.
Adding a Single Review
It’s great that you can pull in your reviews, but you may want to pull in a single review from the platforms you are hooked up to, as well as custom reviews you create with other platforms or custom platforms.
In some cases, you can just add the URL from a single review on a platform to pull it in.
After you have collected reviews, you can manage all reviews here:
Collections allow you to organize your reviews and display them on your site. To create a collection you must have your site connect to at least one platform or have a single tag created and assigned to one or more single reviews.
For this example, I am going to create a Collection using a tag.
I will start with choosing the review source, which is the tag WordPress Beginner Course. Once I do that and Apply Changes, I can see the reviews as they will appear. Here is where you set for the Style: Light, Format: Gallery and Maximum Columns: Auto Fit. The latter will allow you a maximum of 4 columns
And here is the same layout with the style dark:
And the transparent style with three columns:
You also can choose a carousel format:
Or have the review as a list:
You can also manage some review components a character limitation and line breaks for your collection. The components can be toggled on and off, and if any of these were pulled in from a platform, it notes where the review was oringally, eg. Facebook.
There are two options here. You can filter a minimum rating. This is helpful if you are pulling in ratings from a platform and don’t want to display any negative or low ratings. Yes, you are filtering them out but you only have so much space for these on your site and often those negative ones are not needed. Also, if there are any a one-star rating, you can filter those out as well.
Inserting and Displaying Your Business Reviews
Once you have created a collection, it’s easy to insert the collection of reviews using a shortcode on any page or post.
This is what is looks like on the page:
Of course, you can do this within any text of a page as well. For example, if I had a page where I was selling sponsored posts, I could insert a single review on that page:
And if you choose, you can also use the widget that comes with the plugin:
If I have set it for carousel, this is what it looks like in the sidebar:
Of course any widget area will work, whether it’s on your homepage, at the end of post, or in your footer.
You might want to consider starting to get those reviews on your business site and do it in a way that is easy, but also looks great. I suggest that you check out the WP Business Review plugin from my friends over at WordImpress.