I had the chance to chat with Heather Dopson from GoDaddy at the Digital Summit in Seattle about video and digital marketing.
Consistency in Messaging: How Important Is It in Online Branding?
Online branding isn’t too complicated if you remember to keep your message consistent. Three tips for online branding.
5 Things I Have Learned about Social Media Scheduling
I’ve learned a lot and see a lot. Too many people use auto-sharing only as a time-saver and neglect to use it strategically.
The Dangers—and Delights—of Using Humor in Your Online Content
Humor can be tricky and there are certainly instances where it shouldn’t be used (although how many times have you gone to a funeral where the mourners were laughing at stories about their departed loved one?). There can be pitfalls for sure, but, used right, there are many benefits, too.
Should You Blog Daily?
Should you blog daily? What is the sweet spot? And why do people blog daily?
How to Republish Your WordPress Blog Posts—and Why You Should
Whether it’s a small change or a larger update, one of the best things you can do for your readers and your SEO is to republish your blog posts.
How to Generate Blog Post Content Faster with Mind Mapping
I have used mind mapping to encourage divergent thinking in classrooms with everyone from excitable first graders to gifted upper school students. When the buzz started in business and management circles, I was delighted to see a successful tool in education crossing over to other fields.
The Smart Blogger’s Guide To Creating Exceptional Content
In this complete guide you will discover ideas on what to blog about and build your skills and confidence to write a variety of posts that will connect with your readers.
