We all know how important the checkout page is, that it can make or break a sale. Your customer wants to pop in and pop out in as little time as possible. The more you can customize your page to make that happen, the better.
But what does customizing mean? It’s not just moving everything around, and adding graphics and a ton of other elements. It really boils down to two things:
- Creating a mean and lean checkout.
- Adding or deleting necessary fields.
But finding the right plugin or extension can be challenging.
7 Ways to To Make Your Checkout Page Even Better
There are dozens of free and paid plugins that it specific needs you might have. To list them all here wouldn’t do you much good. Instead, I am going to share five plugins that we have written posts on. This way, if you find something that sounds like it might work for you, you can dive into the deeper post to see if it really does the trick for you.
How to Simplify Your WooCommerce Checkout Page
When I talk about streamlining, that is where the Checkout for WooCommerce plugin comes in. Many of the users of this plugin swear by it for increasing conversions. You get three templates that give you a unique layout, with customizations primarily around colors. It’s easy to set up and intuitive. You can read the longer post here.
How to Give Your Customers a Quick Checkout on Your WooCommerce Shop
Along the lines of the previous plugin, Quick Checkout for WooCommerce helps with conversions and abandoned carts by giving your customers the checkout page while on the shop page. So when you click on the checkout box, it opens as a lightbox or is revealed below or above the shop loop. In addition there are controls for a Buy Now button on individual product pages. You can read our longer post here.
How To Create Custom Checkout Fields in WooCommerce
If done right, adding custom checkout fields gives you more control and helps sales. And there is no better way to do it than with conditional logic. The Conditional Woo Checkout Field Pro plugin lets you capture additional information based on what products are in your customer’s cart. This kind of customer feedback can be extremely valuable. You can read our longer post here.
How to Create Payment and Shipping Restrictions at Checkout in WooCommerce
Getting down to a more specific need, the Conditional Shipping and Payment extension gives you control of your checkout page through payment gateways, shipping methods and country and state shipping. Using conditional logic, you can restrict the amount spent using certain payment gateways, for example PayPal. Or you can restrict the methods of shipping allowed to certain regions and countries. You can read our longer post here.
Role Limitations for Payment and Shipping Methods
If you want to limit either shipping or payment methods by role only, this is a simpler solution. It can be used for either internal or external roles, such as vendors. In addition, you can create custom roles when using this plugin. You can see the post here.
How to Add, Edit and Remove Fields on Your WooCommerce Checkout Page
The checkout page is the most critical piece of your WooCommerce online store. Depending on the products or services you sell, having the ability to add, edit or remove fields on that page can make a huge difference. But you will also want to be careful of what you add, edit or remove. Here’s our post that tells you more.
How to Add Product Combinations to a Specific Customer’s Cart with WooCommerce
Pre-filling a cart for a customer might be the perfect solution for you. There are many creative ways to do this. A simple example is following up with a potential or existing customer and adding all the products you had suggested in the cart.
Taking that a step further. You are web maintenance firm and you want to send customers pre-defined packages that consist of several of your services. Instead of having to create these on your site, you can do it specifically for a new client’s needs. Here is our post on the WooCommerce Cart URL plugin.
Two Bonus Ideas
Skipping the Cart and Going Straight to Checkout
It’s a situation that comes up a lot. This solution works primarily with sites that sell products or services that are normally bought as a single purchase.
An example of this would be a membership site. Say you have a single offer through your membership. The options are monthly and yearly. No one is going to buy both and add them to the cart. So it”s easier if you can send them directly from the product to checkout.
The cool thing about this plugin is you can have it replace the add-to-cart, or present it as an additional option for your customers either below or above the add-to-cart button. Read the post here.
Keep an Eye Out on Checkout Behavior
This isn’t a plugin, but if you use Google Analytics, have you even dove into the Check-out Behavior Reports? If not, you should read this short post that was pulled from one of our podcast episodes.