When you are selling your stuff, it’s a good idea to keep an eye on the data. And the easier it is to get a birds-eye view of your metrics, the better.
Although a store that runs on Easy Digital Downloads has a built-in reporting system, getting more detail can help you in a lot of ways.
The Free Plugin EDD Metrics
It’s free. It’s simple to add.
With this plugin you get:
- Net Revenue ( subtracts refunds)
- Average revenue per customer
- Estimated monthly revenue
- Earnings by download
- Earnings by gateway
- New customers
It also supports the EDD Software Licensing add-on for renewals and renewal rates, and EDD Recurring Payments for subscriptions and recurring income, if you have those extensions installed.
This is what you will see in your dashboard (minus the extension metrics and your own numbers added, of course):
That’s it. It does one thing, and it does it well. You can download the EDD Metrics plugin on WordPress.org.