This post is special because we are not only showing you the new Multi-Channel module for Sales Accelerator for WooCommerce, but we are also talking with Marcel Schmitz, developer at iThemes. Imagine being able to also easily sell your WooCommerce store’s products on Amazon, eBay and, on the horizon, on Google and Facebook as well.
We start by listening to Marcel chat about this new module and what it means to dive into the Multi-Channel sales stream. I asked him:
- How would you explain to someone what multi-channel sales are and how this module can help them?
- What is the largest challenge for store owners when it comes to multi-channel sales and how did this module address it?
- Is there any time when using multi-channels sales doesn’t work for a WooCommerce store owner?
- When you are marketing your products, what should you focus on: your WooCommerce store or your multi-channels?
- When deciding between selling your WooCommerce products on Amazon or eBay, is one better for certain situations than others?
Multi-Channel Sales for WooCommerce – Selling on Amazon and eBay
The number one challenge most store owners share is the need for more sales. And it seems like a no-brainer, the idea of also getting your WooCommerce store products for purchase on massive sites like Amazon and eBay. It can be tedious work keeping track of everything, but that’s why the Multi-Channels Sales for WooCommerce was added to the Sales Accelerator Pro plugin.
I am going to share with you some basic screenshots for setting it up, but I do not have accounts on either Amazon or eBay, so I am simply showing you the steps.
Connecting Amazon and/or eBay
With Amazon you will put in your credentials and then follow the process.
For eBay, you will first select your country and then it will take you to eBay to finish the process.
Once you have these connected, you will have some settings to take care of in your Sales Accelerator settings.
As you can see, there are several options and each is explained in the documentation. I am not going to reinvent the wheel by describing each field and option, but this gives you an idea of what control you will have over both sales platforms.
Note: at the end there is a Wizard that will help you go through a simpler process with these settings.
Again, a screenshot of the settings with several options available. And a Wizard available here as well. One thing. Where it says eBay Warehouse, this option is only available if you are using the inventory module and once you have warehouses set up, then you would select the appropriate one.
Once you have everything connected and set up, you will get this page that gives you an overview of all stock that is being sold on Amazon or eBay.
Google and Facebook Coming Soon
As noted in the podcast, they will be adding the ability to sell your WooCommerce products also on Google and Facebook, the latter being a huge audience. Both of these will be a bit different from Amazon and eBay as you will also need to purchase advertising on those platforms.
So as you can see, this is giving WooCommerce store owners the chance to really expand their sales to established online stores.
If you haven’t listened to the podcast, I would encourage you to do so. Also, you can learn more about the Mutli-Channel Sales module on iThemes.
And you can learn more about Sales Accelerator Reporting in our post here.