Whether or not you use a social share plugin on your WordPress eCommerce site is totally up to you. I’m not here to debate the pros and cons. You may be using it on the blog, on your store or even to give visitors the chance to share your products via social with others.
Whatever the case, I am here to give you one tip for Twitter.
I shared this on my blog some time back, but it’s worth sharing again.
When people go to share your post by clicking on the Twitter icon, something like this typically shows up.
What I want you to take note of is my twitter handle that is highlighted at the end. This is exactly what I see missing on so many blogs when I share their posts.
Why Is That Twitter Handle Important?
Good question. There , and there are two reasons.
- It identifies who the original post came from.
- It gives someone the opportunity to click on your twitter handle, see who you are and possibly follow you. And this adds even more credibility to the share if you are an online retailer.
Honestly, I think those are two good reasons.
When It Doesn’t Matter
If you are not on Twitter, you can quit reading this now.
How To Add Your Handle
Unfortunately, I cannot show you how to do this with every social share plugin, nor can I say they all have this option. But if your shared tweets aren’t including your Twitter handle, you might dig into the plugin settings a bit. But here are three examples for you.
Site Identity > Twitter Username
Box Reordering Settings
Settings > Sharing > Twitter Site Tag
So there you have it. Get this set up with your social share plugin so I won’t have to email you next time I want to share a post on your store, or even more so, a product, and I cannot find your Twitter handle. And let’s face it. Many of your time-challenged readers won’t share your stuff if it isn’t easy to do.
If you sharing plugin doesn’t have a setting for this, maybe it’s time to change. If you really want a dynamic sharing plugin, check out our post on the Social Warfare plugin.
Lastly, if you are wondering why the heck should you care about Twitter and your online store, listen to this podcast: Twitter for Online Retailers with Dustin Stout.