Why I Have Sold Everything But Physical Products with WooCommerce

It was just a few months after WooCommerce was released that I starting playing around with it. And shortly thereafter, I put it on our site.

There always seemed to be something to sell using WooCommerce. That is why I left it on my site for six or seven years. I could have removed it and found a less robust plugin to handle what I was currently selling, but it never seemed to happen.

The beauty of WooCommerce was that it did it all for me.

Thinking of What’s Ahead

Someone once asked me why do I keep it on my site? I like to call it planning ahead. In other words, I knew our business would go through twists and turns along the way. Sometimes we might be selling only one thing, but at any given point, we could add something else.

Use What You Need, What Works for You

I remember doing a workshop in Seattle on the basics of WooCommerce. It was a five-hour workshop and we covered a lot.

Somewhere along the way a person asked me this:

Bob, I am selling a single ebook. Does it make sense for me to use WooCommerce? Is it overkill?

I could have replied, It all depends.

Instead I asked him several questions, in a nutshell, they what his future plans were. Another ebook? Maybe several more? Or perhaps some services or other products? What kind of site was it?

His answer: there was only going to be this one ebook on his site. That was it. Period. I recommended Easy Digital Downloads. It would be perfect for him.

What Did I Sell?

You might be asking what the heck did I sell if I didn’t sell physical products. You asked for it:

  • Video online courses
  • Membership sites
  • Website packages
  • Website maintenance packages
  • Coaching packages
  • Training packages
  • Hourly coaching
  • Workshop tickets
  • Podcast sponsorships
  • Sponsored posts
  • Advertisement spots
  • Affiliate marketing products

When Is That Physical Product Coming?

I’ve learned one thing in my life. Never say never.

Sometimes I shiver thinking about sales tax on products and shipping. And I have yet to wake up in the middle of the night with that grand idea— or have it come to me while I’m in the shower. Nothing has pulled me in that direction.

But all I can say is, we will see.